Unit F Designers' Support

Editorial for the jeans label Levi's Red

Jeans in combination with Austrian fashion
and accessory design

advertorial_levis
For the magazine accompanying the 8 festival for fashion & photography, published as a supplement to the newspaper Die Presse, Unit F büro für mode produced a 7-page editorial for the jeans label Levi’s Red. Items from the Levi’s Red collection were combined with designs by contemporary Austrian designers and shot by the renowned photographer Jork Weismann. The aim was to position the Levi’s Red brand as contemporary, extravagant and radical. Unit F used clothes and accessories by the Austrian designers Anna Aichinger, Awareness & Consciousness, ___fabrics interseason, Dimitrije Gojkovic, House of the very island’s..., Teresa Neuhaus, modernmartyr and Saskia Wendland.

advertorial_levis1

advertorial_levis2

advertorial_levis3

A 41384

A 41379

A 41448

A 41547
PARTNERS

Service Portfolio
Sponsoring

TIME PERIOD
2008 

Place
Vienna

PROJECT STATUS
realised

Photography
Jork Weismann / Shotview
 
Styling
Robert Schwaighofer
Marcus Karkhof (Assistence)
 
Hair and Make-Up
Christine Sutterlüty/
 
Model
Martina Dimitrova/
wienermodels
 
Art Direction / Graphic Design
 
Fashion / Accessory by

Dimitrije Gojkovic
Teresa Neuhaus
Saskia Wendland