© Hadley Hudson/Joe Berger
Since the launch of Levi's Engineered Jeans in 1999, the street art-inspired line has consistently challenged the traditional understanding of urban fashion. Celebrating its 10th anniversary, it has lost nothing of its irony and progressive demand.
On the occasion of this years 9 festival, the American photographer, Hadley Hudson, staged an urban love story, showing the interplay of selected pieces from the latest Levi's Engineered collection and contemporary Austrian accessory and fashion design.
An exciting symbiosis - see for yourself!
Haldey Hudson / Joe Berger
Jennifer Mc Farlane
Hair and Make-Up
Christian Fritzenwanker / perfectprops Berlin
Tom / DeeBeePhunky, Claude G. / DeeBeePhunky
Ulrike Tschabitzer-Handler / Unit F büro für mode
Fashion / Accessory by