A special on the thriving Austrian fashion scene from the pens and cameras of internationally esteemed journalists and
photographers.
For the Awards 08 as part of the 8 festival for fashion & photography, Carolin Lerch produced videos with the collections of the nominees.
The Austrian newspaper, Die Presse, sponsor of the 15,000 EUR Die Presse Award for International PR, which is
given as part of the festival for fashion & photography, commissioned Unit F büro für mode to conceive a giveaway for
the festival.
A designed image product of the Austrian jewellery company for the guests at the so fresh awards ceremony as part of
the 8 festival for fashion & photography.
Die Presse’spatronage of the award resulted in a sustained positioning of the newspaper in the creative-economic
sector of fashion and fashion design.
Unit F büro für mode acted as guest editor to produce a 64-page special reviewing eight years of the AFA-Austria Fashion Awards and the 8 festival for fashion & photography.
Published as an insert in the daily paper Die Presse, the magazine served to announce the upcoming festival.
For the magazine accompanying the 8 festival for fashion & photography Unit F büro für mode produced a 7-page editorial
for the jeans label Levi’s Red.
As part of the Unit F realised a congenial cooperation with the beauty-label, Maybelline-Jade, in the form of a modern and contemporary image campaign.
