Unit F Designers' Support

Fashion Projects

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E-Commerce Day (fltr) Imran Amed, Sarah Curran, Stephanie Phair, José Neves © Klaus Vyhnalek

FASHION 2.0
E-Commerce Day

The E-Commerce Symposium at Haus Wittgenstein offered the opportunity to explore the functionality of new distribution channels on the internet.
Today webshops offering luxury and designer goods are flooding the online market. In some cases, international designers even offer their collections for sale on their own websites. Luxury Internet auctions lure customers with luxury items at bargain-basement prices. The dark side of this development is that spams touting counterfeit luxury goods are inundating inboxes, becoming a serious threat for consumers. This topic was addressed by Imran Amed - businessoffashion.net - in discussion with representatives of Internet portals that sell contemporary fashion: Sarah Curran (my-wardrobe.com), José Neves (farfetch.com) und Stephanie Phair (theoutnet.com)


FASHION 2.0
Fashion Blogger Day
Dicussion the Digital Controversy


The world of journalism is experiencing fundamental changes brought on by the internet. The symposium on the theme explored the quality features of blogs in comparison with classic media, introducing different blogs and their strategies. Discussed was the quality of online fashion journalism as well as its handling of visual material.

The Fashion Blogger Day was conceived and organised in cooperation with the two bloggers, Stefan Urschler - stylishkidsinriot.com and Maria Ratzinger - stylekingdom.com.
The event was hosted by Joachim Bessing, the publisher of “Tristesse Royale” and journalist for “Welt am Sonntag” who also runs a blog (www.derspitzeloeffel.de).

Fashion icon Diane Pernet (www.AShadedViewOnFashion.com), Imran Amed (www. businessoffashion.net), Susie Bubble (www.stylebubble.typepad.com), Panos Destanis (www.modabot.de), Julia Knolle (www. lesmads.com) and Birgitt Kohl (journalist) participated in the discussion.


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E-Commerce Day, Sarah Curran © Klaus Vyhnalek

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E-Commerce Day, Stephanie Phair © Klaus Vyhnalek

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E-Commerce Day, José Neves © Klaus Vyhnalek

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E-Commerce Day © Klaus Vyhnalek

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E-Commerce Day © Klaus Vyhnalek

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Fashion Blogger Day, (fltr) Susie Bubble, Diane Pernet, Imran Amed, Julia Knolle, Joachim Bessing, Birgitt Kohl © Klaus Vyhnalek

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Fashion Blogger Day, Susie Bubble, Diane Pernet © Klaus Vyhnalek

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Fashion Blogger Day, Imran Amed © Klaus Vyhnalek

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Fashion Blogger Day © Klaus Vyhnalek

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Fashion Blogger Day © Klaus Vyhnalek

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Fashion Blogger Day © Klaus Vyhnalek

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Fashion Blogger Day, Maria Ratzinger, Stefan Urschler © Klaus Vyhnalek
Service Portfolio
Sponsoring

TIME PERIOD
2009 

Place
Vienna, Bulgarisches Kulturinstitut Haus Wittgenstein

PROJECT STATUS
realised